Beautifulpeople dating website
Most members stay for about three months, and Hodge said overall revenue continues to grow.However, 9 out of 10 applicants to Beautiful are rejected. I see dollar signs just walking out the door," Hodge said.
With Beautiful People.com, the largest community of exclusively attractive people in the world, that concern goes away because beauty is in the eye of the voter.
He came across Beautiful People in 2002, when it was just a small Danish dating site. And since beauty is subjective, Beautiful People’s rating system was designed to give power back to singles by letting them define what beauty is in their own way.
“The site fit my mold of being a private members club, and I saw that the dating market was going to become more niche as it went forward — as it did — and Beautiful People certainly appealed to me,” he said. Beautiful People has democratized the online dating process with its one-of-a-kind voting system.
"It's a tough business model, because most of the people that knock on the door don't get in." A new way to join the 'Mile High Club,' for a fee So now he's created a mentoring program cheekily called "Adopt an Ugly Person." In the new program, Beautiful People members ranging from stylists to therapists volunteer to coach applicants on how to be more, well, beautiful.
"We're two days in, and we've had over 600 people apply," he said.